Peter Reynolds

The life and times of Peter Reynolds

Posts Tagged ‘London 2012

Jessica Ennis – Our Golden Girl

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Heading For Glory

What a wonderful performance in Barcelona.  Jessica is a delight in every way, a  formidable lady of determination, strength and courage.  She is so tiny yet so huge in spirit and presence.   She will be the star of London 2012.

And a spectacular performance by the whole British athletics team.  Perhaps, for once, we have got our timing right.  It looks like we’re heading for the most fantastic celebration in London 2012.

Written by Peter Reynolds

July 31, 2010 at 9:45 pm

Wenlock Mandeville Disaster

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Child's Play

The most obvious explanation is that someone at the Olympics Committee has been horizontal jogging with someone at the design company.

What else?

There has to be a rational explanation for one of most ridiculous, badly-judged communications campaigns I have ever seen.  The Wenlock and Mandeville mascot idea is third-rate, junior (bad) art school nonsense.

I first worked on ideas like this more than 30 years ago.  I stake all my experience on this, I stand by every ounce of this assertion – it is NONSENSE, shocking NONSENSE and I am dismayed to see it. If it gains any traction then it will only be because of the money spent on it.  Almost anything else would be better!

Lord Coe and other talented individuals on the Olympics Committee have made a mistake here.  This is a serious error of judgement.